The year 2022 is shaping up to be the year of automation, with the rise of ChatGPT and other advanced artificial intelligence software. Organizations are keen to reduce costs and maximize employees’ deep work time, particularly in light of global recession fears and fluctuating market demands, particularly in the B2B sector. These developments are prompting businesses to explore more intelligent technology, and automation tools are becoming a necessity. Video conferencing software has become central to connecting with your team, particularly in a post-pandemic world where remote and hybrid workforces are becoming the norm. The value of the global video conferencing market has increased by 36% from 2019 to 2021 alone, reaching $6.03 billion. As businesses seek to streamline their operation, meetings have become a key area of focus since bad meetings cost US organizations $399 billion in 2019, with Germany ($73 billion), the UK ($58 billion) and Switzerland ($33 billion) also incurring significant costs. The shift towards meeting automation, particularly through meeting management software, is tackling the most common meeting complaints. Many meeting management tools feature an agenda builder, automated minute creation and distribution, measuring meeting effectiveness and gathering feedback, a voting mechanism, integration with productivity tools, centralized storage, and customization options. This allows employees to spend more time on strategic deep work rather than the preparation of material for meetings, promoting productivity, inclusion, and collaboration. Asynchronous meetings where participants spend a specific time on meeting material have become increasingly popular, particularly in response to COVID-19, with meeting management software supporting this move towards a new way of working.
