Welcome to the Smart Hustle Recap where we share valuable insights on sales, marketing, and other crucial topics for small business success. In this post, we cover several topics, including finding the right pricing strategy, using design and color in branding, book review, accountability partners, and whether small businesses should offer employee health benefits.
Finding the Right Pricing Strategy
Pricing your products or services is a balancing act between affordability and trust. Lisa Hendrickson of Spark City shares the three biggest pricing strategy mistakes that small business owners should avoid. These include not understanding your target market, not considering your costs, and not testing your pricing strategy. Finding the right pricing strategy is essential to increase sales and business growth.
Design and Color in Branding
Your branding elements visually represent your business and play a crucial role in driving brand awareness and customer loyalty. Pam Webber of 99designs sheds light on the role of color in branding and the importance of design for small businesses.
Book Review: You Don’t Have to Be a Shark
Ramon reviews Robert Herjavec’s latest book, “You Don’t Have to Be a Shark,” which discusses the significance of hard work and effective selling strategies. The review includes an overview of the book, its pros and cons, and a recommendation for small business owners.
As an entrepreneur, having an accountability partner is essential for staying on track and achieving goals. This article explains the importance of having an accountability partner, how to find the right one, and strategies for successful accountability.
Should Small Businesses Offer Employee Health Benefits?
This article explores the pros and cons of offering healthcare benefits to small business employees and provides tips for finding the right insurance options.
In conclusion, we hope this Smart Hustle Recap has provided you with valuable insights on sales, marketing, and other crucial topics for small business success. Don’t forget to catch up on other stories you may have missed at SmartHustle.com.