Eight members of the Young Entrepreneur Council describe their top tips for enchanting people — and why they work so well.
The Young Entrepreneurs Council (YEC) members offer their best business ideas.
Images courtesy of the person members
1. Speak less, listen more, and solve their problems
The most experienced salesmen understand that speaking less and listening more is the best strategy. Allow the person on the other side to talk about themselves, their situation, and what they’re looking for. Listening will reveal more about their desires and needs than telling them what they want and need. After they’ve finished telling you what they want to know, talk to them in a way that shows you understand their problems and wants. Describe how you plan to solve their most pressing problems or meet their demands. — eMerchantBroker’s Blair Thomas
2. Make Your Funding Thesis the Center of Attention
Dare to be distinctive and stand out with your thoughts. Successful pitches strike a balance between stressing the idea while maintaining a understandable structure to the audience. With inductive reasoning, get the point across quickly and clearly. This means starting with the conclusion and then explaining the fine print to let an investor believe it’s authentic. In her e-book, The Pyramid Precept, American author Barbara Minto outlines the Minto Pyramid Precept, her everlasting structure for writing and presenting topics. According to Reid Hoffman, the level is “lead combined with your fundraising argument,” according to Reid Hoffman, an entrepreneur and co-founder of LinkedIn. — Wunderdogs’ Daria Gonzalez
3. To Perceive Wants, Ask the Right Questions
Asking the right questions is an important component of understanding your customers’ needs and persuasion. Questions teach you how to guide your customers’ thinking in a certain direction. If you design an amazing series of questions, the prospective customer will not only appreciate your well-thought-out queries, but they will also share with you exactly what it will take to convince them. When you have a better grasp of your customer’s goals, requirements, and anxieties, you’ll be able to better structure your pitch in a way that connects with them. — Webfor’s Kevin Getch
4. Use information or details to create a win-win situation.
The persuasive strategy is a win-win scenario. Nobody enjoys being in danger of losing. Making a circumstance in a presentation with no loser and little to no risk is an excellent strategy. The goal is for it to be trustworthy and verified. Information, information, and a simple opt-in for those you’re convincing. As a result, it’s a simple win-win situation for them, and it’s a no-brainer. This is a fantastic option for those searching for a reciprocal partnership in a business where both businesses are involved in a public marketing campaign where both firms promote products that operate together. — Rank Secure’s Baruch Labunski
5. Make Use Of Expertise’s Storytelling Artwork
The art of storytelling, especially when it is based on personal experience. Although almost everything can be Googled, one of the reasons Reddit is so popular in the online community is because a lot of the content is personal life wisdom shared. Viewers can always tell when someone isn’t being genuine. The same is true when it comes to giving a presentation. Starting with a personal experience gives your technique a personal touch and displays your character to the audience in the way you frame the tale, problem, and recommended solution. It gives an insight into who you are as a person because you’ve gone through the wringer yourself, and it enhances your credibility since you’ve experienced what it’s like to walk in the shoes of the audience. Additionally, narrative adds colour to facts and numbers, ensuring that your presentation is not dull. — Lamano Law Office’s Giselle Lamano
6. Make them feel like you’re on the same team.
Make the other person believe that you’re both on the same team. You may approach this from the perspective that you’re all seeking to solve the same problem or that you’re all members of a group with the same viewpoint. In any case, the key is to convey the fact that you’re all on the same team, trying to achieve the same goal. You want to frame it as if it’s us working on whatever problem you’re trying to solve. It works well because it helps you feel connected and encourages you to believe in yourself. If you feel like you’re on the same team, you’ll work together to achieve your objectives, and you’ll avoid the opposing party feeling like they’re being sold to, which might make them defensive. Bounce’s Cody Candee
7. Make Use Of Proper Body Language And Eye Contact
Using your body language and eye contact to your advantage is an effective persuasive technique. Make enough eye contact to show that you’re paying attention, but don’t stare, since this may come off as unpleasant or frightening. It’s also crucial to greet the other party with open arms — literally — to demonstrate that you’re involved in the conversation and what they have to say. Formidable Forms, Stephanie Wells
8. Share Authority-Building Credentials
According to Dr Robert Cialdini, one of the many elements of persuasion is authority. People trust and listen to someone or a group who is an expert on a subject. If you want to convince a customer or an investor to cooperate with you, start by sharing credentials that demonstrate your authority. For example, you may mention any accolades you’ve received, the fact that you’ve been recognised in certain magazines and trade groups, or your prior achievements. People will notice you if you demonstrate your leadership in a clear but non-boastful manner. They’ll also be more receptive to any conversation you have, and you’ll find it easier to persuade them to perform the actions you desire. — MemberPress’ Blair Williams